Business Transformation

Here are five common questions our coaching and training systems resolve. These represent the most frequent challenges our members encounter and successfully overcome every day. Remember, with a dedicated coach by your side, you'll never have to face these daunting issues alone.

1. How Can I Find and Retain Quality Staff?
Struggling to build a reliable team? We provide expert guidance through recruiting, evaluation, and training sessions designed to help you find top talent — both from within the trades and from outside industries. Our proven process helps you build a skilled, dependable workforce that drives growth.

2. How Can I Increase Revenue?
If you need more business, we’ve got you covered. We’ll help you create custom marketing strategies that boost awareness, attract high-quality leads, and position your company as the top choice in your market. Plus, we train your CSRs to convert 80% or more of inbound leads into booked service calls — turning more opportunities into revenue.

3. How Can I Overcome Price Objections?
Price isn’t always the deciding factor — value is. We train your team to build value at every step of the customer experience, from the first phone call to the moment your technician presents the price. We also help you implement credit card payments and third-party financing options to make purchasing easier for homeowners — especially when unexpected repairs arise.

4. How Can I Step Away from the Day-to-Day and Focus on Growth?
Tired of feeling stuck in the truck or constantly putting out fires? We’ll help you build systems and processes that allow you to run your business by the numbers, empowering you to lead your company instead of managing every detail. With CertainPath’s proven approach, you can build a business that thrives — even when you're not on every call.

5. Is My Pricing Set Up to Drive Profit?
If you’re working hard but not seeing the profits you expect, we can help. Our straightforward pricing system ensures your margins stay above double digits — maximizing profitability on every job. This system is designed to make it easy for every technician to confidently present pricing and deliver value — no matter their sales skills.

The best and quickest way to see if our coaching services fit your needs is by scheduling a Discovery Call. During this informative 90-minute session, we'll explore the advantages of working with a CertainPath coach, our extensive range of online and in-person training programs, and the exclusive benefits of our buying network. If we determine you'd benefit from a deeper look into our coaching system, we'll invite you to a special event called Profit Day. At Profit Day, whether online or in person, you'll gain valuable insights from current members who've achieved significant personal and professional success through the CertainPath approach.